Toy company Joustra, founded by Guillaume Marx in 1934, remains one of the biggest names in the history of tin toys. The first factory was located in Strasbourg-Neudorf, hence the name: JOUSTRA = JOUets de STRAsbourg (toys from Strasbourg).
After many adventures and war, this company specializes in educational games, scientific and creative as Télécran, experimental sets for chemistry or potter.
From 1960, tinplate gradually disappeared and replaced by plastic.
In 1999, Joustra was bought by the French manufacturer Heller models and settled in Normandy where certain products are still manufactured.
Joustra also placed several fine model aircrafts on the toy market, including a superb tinplate flag-flying Air France 'Croix de Sud' with revolving plastic propellers.